We are our sole creators. No really, we are one of the few Indian brands that designs their own soles. It takes multiple iterations, enough fit checks, a lot of lab testing, give or take a year, and solid expertise to make it happen. But we make sure each product of ours is designed end to end so as to provide a complete experience. After all, good things take time.
It's all about weaving together compelling narratives and concepts that resonate with us on a personal level. At our core, we approach shoe design with the same passion and precision as experimental chefs crafting culinary masterpieces. We scour the world for top-notch materials and cutting-edge technologies to bring our visions to life. And we blend them into fascinating stories. Our mission? To strike the perfect balance between them.
Explains why our first drop was the Mango, doesn’t it? A nostalgic reminder of every Indian’s childhood.
No exaggeration but we are insane when it comes to our quality. Every material goes through a whole lot of lab tests for colour fastness, flexibility, durability and everything else you can think of. And we wouldn’t have it any other way. If it ain’t 100%, it 100% ain’t coming out either.
P.S. We’ve got some 530 slides lying around because they weren’t up to the mark. Sorry not sorry, they are not for sale.